Businesses all over the world have been struggling immensely to shift from traditional ways of working to a more digital style of functioning. Amidst all the worries of the ongoing Corona pandemic, Google has come up with yet another innovation aimed at helping businesses survive these trying times. Google has launched a new beta tool that will let users create short YouTube videos, so that brands can easily transition to the digital world.
The tool launched by the global tech giant is called YouTube Video Builder, and the best part is that the tool is free to use. It basically helps you animate images, text, logos, and pairs it up with music from Google’s library. Users can easily choose from a wide variety of layouts based what their messaging is and how long they want their brand video to be, along with the look and feel.
The purpose of creating this one-of-a-kind tool is to assist businesses who don’t have much time and resources in the current coronavirus crisis. This beta tool will assist them in creating videos to connect with their potential and existing customers more seamlessly. Anyone who is interested in using this tool can sign up for the ‘Video Builder’ beta tool and gain quick access.
According to the official Google blog, “Because businesses of all sizes are strapped for time and resources and in-person video shoots are no longer practical in many countries, we are accelerating the next stage of Video Builder availability. With this tool, any business who needs a video can create one that helps connect with their customers and keep them informed—whether through an advertising campaign, website or email.