Samsung Galaxy F Series Phone To Launch in India Next Month

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Samsung may soon expand its portfolio of mid-range smartphones by introducing the Galaxy F series in India, according to a media report. The report claims that the South Korean company could launch a smartphone in this series with a price between Rs. 15,000 and Rs. 20,000. The first phone, as yet unidentified, is said to be a camera-centric handset and could to debut online next month. Samsung already offers various M and A series of smartphones in the above-mentioned price range.

According to reports, Samsung will expand its online footprint in India by launching a new series to be called the Galaxy F series. Citing sources, the report claims that the phones in the next series will cost between 15,000 and 20,000 rupees.  Additionally, the phones will be said to be camera-centric, and the first handset in the line will launch online next month. Much like Galaxy M smartphones, Galaxy F series phones are expected to initially focus on the online market.

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It should be noted that Samsung is already selling Galaxy M series smartphones in this price segment. There are a few Galaxy A series phones that are in the same price range as well. It will be interesting to see how Samsung manages to avoid cannibalizing these two-smartphone series, especially when the Galaxy M series of smartphones appear to be doing well online.

According to a report from Counterpoint Research, the Samsung Galaxy M31 and Galaxy M30 were the top models of the Rs. 15,000 – Rs. 20,000 prices on Amazon in the second quarter of 2020. It has also made huge inroads into the country in also performing on Flipkart, and Samsung was one of the top four brands to claim the lion’s share of online smartphone sales.

In fact, Samsung has increased its share of online channels to 25%, thanks to its Galaxy M-series models. The brand’s top five online models were all Galaxy M-series and these contributed nearly 90% of the brand’s shipments. In our “Best Phones Under Rs. 15,000” and “Best Phones Under Rs. 20,000” guides, Samsung’s M-series smartphones featured prominently. The upcoming F series will not only compete with the Galaxy M series, but also the Redmi, Realme and Poco phones which are already quite aggressive in the market